How Can You Tell If Online Business Ideas Are Good?

There is no shortage of make money online business ideas and products being pitched out there. Some are good, most are not. When it comes to making extra money or even a full-time income working from home, you need to tread lightly.

But how do I know what is “good?”

Well, I can divide internet hopefuls into four categories…

You are an Idiot. – This category includes any email from a “long-lost” relative who left you 10 million dollars, a “prince” that needs to get his money out of the country and away from some horrible government, and a  “sure thing” diamond mine that just needs $4,000 in start-up capital.

Really Grandma? This stuff is at the top of the scam level. Falling for this means you probably should not have a computer…or a television…or a toaster.

You are nice, but naive. – This category is anything in the “make money surfing the net in your sleep” category. Anything that leads you to believe there will just be a truckload of free stuff coming to your house if you just review the product. Where will you keep all those free plasma televisions?

Did you just move from Kansas Dorothy? No one is going to send you “free” stuff. You don’t make money surfing the net and filing out surveys. That is what monkeys in some distant land can do for free.

You are educated, but not enough – This category includes anything that shows how to make money “automatically” on the Internet. “Yep, just set this CD on top of your computer (you don’t even need to install the program!) and it will automatically build you 5,000 money-making websites. Oh, and I can prove it because here are some screen shots of me making $238,902.23 per day (forget the fact that I own Photoshop and can make it look like whatever I want).”

If you are in this category you watched to many cartoons followed by infomercials. You need to get out more. Some guy has turned the Internet into his own personal ATM and all he wants to do is share it with you? In the old days they would have sold you a bridge.

You are cautiously optimistic. – This is actually where the real money is. You know will have to learn some things and you will probably spend a few bucks to learn the right way. But you also understand that no real business can be built with just a few mouse clicks.

If you need money by this weekend, you probably never made it to this category and already lost your money to Prince Abahula or are still waiting for your “turn-key” websites to kick in. If you made it this far and didn’t fall for the other crap, than you are ready to move forward…

So, how can you tell good online business ideas from bad ones?

1. Check around. Not everything you read on the Internet is true (gasp), but collectively enough of the same comments over and over again will start to gain some traction. Try to find comments and feedback NOT on the site that is selling you something. Also, try and find comments that are not on a side labeled “review” as these sites are often just veiled affiliate sites.

They often say things like “Is ABC Widgets a SCAM?” – Guess what, when your done reading they send you directly to ABC Widgets or another product they like – but oftentimes, you didn’t really get a real “review” of the product.

2. What is your out? Make sure you always have a money back guarantee – and don’t be afraid to ask for your money back if the product was not as advertised*. A 30-60 day time frame to review a product is fairly standard. Anything less and I would consider learning from someone else.

*As a side note, do not be one of those people that keep ordering and refunding even though they know the product was good. That is just lame.

3. Keep it Real. If you keep the moneymaking realistic and also realize that some time will need to be put in to your new venture, you are probably on the right track to building a real online business.

What the Heck are PLR Rights?

If you have been trying to create some sort of home based business, you have no doubt found numerous ways to make money online – or at least promises of making money online.

One such way, people will tell you, is to “simply” purchase some PLRs.

PLR stands for “Private Label Right.” Typically someone has written some sort of special report or book on a particular niche topic. Some of these report are very good, and some are, well, not so good.

These reports are sold to hundreds of people – so don’t think you are the only one sitting on that exact same content. Someone else had it long before you did.

So, is working with PLRs right for you?

There are three questions you should consider when deciding if PLRs are good for starting your own business online.

1) Do you care about the content?

A lot of these reports are really, really bad. I mean, if they were suppose to be written in English, some of the writers clearly did not have English as a first language (or second for that matter).

Listen up Dorothy; the other concern is that more often than not, the content itself is really bad. Information that can be found anywhere on the Internet for free. No real tips, no real opinion. Just re-hashed info that probably came from another PLR somewhere.

If you care about what you are delivering, you will probably shy away from most PLR content (and congrats for having some sort of conscience).

2) Do you have an audience?

Do you have traffic or a list that will respond to the PLR? Is it the exact same niche? Don’t sell your “dog training” list on the wonders of working the “forex” market.

Part of online marketing is making sure you are selling what people want. Some people think they can just grab a PLR and create this whole new market. Not likely, and certainly not overnight as some people would have you believe.

3) Can you write or RE-write?

Despite all the negatives about PLR there are some ways they can help get started with your online business ideas. Typically with PLR rights you can also RE-WRITE the article, post, or report.

This gives you the ability to put the report in your own voice and style – make it your own. Not only does this enable you to speak more personally with your readers, you also get the benefit of helping your site rank in the Internet Search Engine results (ie: not duplicate content).

Personally, I like the PLR for ideas but prefer to write articles and content myself. Sometimes it takes me longer to re-write than just take a PLR idea and write it in my own words.

It will take some time, but you can find a few (original content) PLR vendors out there.

There is no doubt you can make money online, and in some cases Private Label Rights just might help you cut a few corners. Just don’t make it the major portion of your business model – you will just burn your audience and have wasted your money.

Looking for how to create a solid, consistent income. Check out Building a Bullet Proof Sales Site (before I sell it as a PLR or something)